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GameStop Kids Launches for Holiday Season

Company to open approximately 80 temporary stores

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GameStop Corp. (Grapevine, Texas) has unveiled a new store concept called GameStop Kids with plans to roll out approximately 80 of the holiday store formats in select malls throughout the U.S.

The locations will feature an assortment of the season’s most popular gifts, from Angry Birds to Hello Kitty, with video games and accessories, video game licensed products, popular toy brands and collectible. The first GameStop Kids location opened at the Grapevine Mills Mall in Grapevine, Texas, with other locations opening in the coming days and weeks.

“We are always striving to make the shopping experience better for holiday gift givers,” says Bob Puzon, GameStop’s vp, merchandising. “GameStop Kids takes that one step further by having the hottest brands and products that people of all ages can love – from Star Wars and LEGO to modern favorites like Skylanders Giants.”

GameStop Corp.’s retail network includes 6628 company-operated stores in 15 countries worldwide.

 

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