Gather your glue guns and glitter – VMSD’s signature visual merchandising challenge has become an IRDC highlight. Teams of attendees compete against one another in a timed race to build a themed display employing a handful of props and a “secret ingredient.” This year’s competition promises more hijinks: For the first time, it will be held during the opening night cocktail reception so that observers can cheer on their favorites, fortified by adult beverages, of course. Be sure to sign up for one of this year’s teams when you register for the conference.
For more information on this year's IRDC (September 17-19 in Vancouver), please visit irdconline.com.