Service Retailers

On Our Radar: Chestnut Market, Marlboro, N.Y.

The refreshed design is intended to be implemented at other locations during the next two years

Published

3 years ago

December 29, 2020

VMSD Staff

On Our Radar: Chestnut Market, Marlboro, N.Y.

Aiming to elevate its customers’ c-store experience, Chestnut Market, owned by New York-based CPD Group, recently got a full makeover. First launched in Marlboro, N.Y., the new concept included an overhaul of signage and graphics, lighting, dimensional lettering and the addition of eye-catching illuminated wood beams. Tactile textures, geometric patterns and eclectic materials combine to create a relaxed and contemporary aesthetic, providing a sense of inviting warmth for visitors.

Sharif Jamal, Director of Brand Development for CPD Group, said in a company press statement: “Our new store design is a commitment to our guests as we continue to enhance our customer’s experience … Our new, re-branded flagship store will be the first location in Marlboro, N.Y., making them the first community to experience the new look and feel. We look forward to bringing our new re-fresh to many additional markets within the next two years.”

Designed by Federal Heath, Rochester Mills, Mich.; Photography: Laszlo Regos

PHOTO GALLERY (11 IMAGES)

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design