Saks Fifth Avenue Plans Windows for ICFF Show

Department Stores

Published

12 years ago

April 17, 2012

VMSD Staff

Luxury department store retailer Saks Fifth Avenue and Philadelphia-based Amuneal, a custom-fabrication company, will collaborate on the design of Saks’ flagship windows during the International Contemporary Furniture Fair next month. Six windows will be designed to feature Amuneal’s “inspiration walls;” an unveiling will take place on May 18 and the display will run through May 31.

The overall concept is to create a textural background to pair with Saks’ refined fashions. Each wall will tell its own story using artwork, curated vintage industrial items and plant and other natural specimens.

Last year, Saks Fifth Avenue commissioned design-themed windows during ICFF by furniture and artwork dealer Ralph Pucci.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design