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Specialty Non-Apparel

Coach

Marunouchi District, Tokyo

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Specialty Store, Sales Area 5001 to 10,000 Square Feet
Award of Merit
Michael Neumann Architecture LLC, New York

Feminine materials and an architecturally driven design mark the new Coach flagship in Tokyo. The exterior wall is replaced by glass, exposing a second layer of massive structural columns and floor slabs, and a third layer of vertical wood slats through which customers enter and exit. A materials palette of bleached walnut, limestone, white lacquer and glass keeps things light.

Client: Coach, New York
Reed Krakoff, president/executive creative director
Michael Fisher, senior vp, global visual merchandising and store design
Michael Fernbacher, divisional vp, store design worldwide
Peter White, senior manager, international store design
Joy Bruder, director of visual merchandising international and wholesale
Julie McGinnis, director of design services
John Gunter, director of visual merchandising, Japan
Chris Amplo, director of store operations, Japan
Kyoko Hasagawa, manager, visual merchandising international
Tsugio Kurosawa, project manager, Japan

General Contractor: Shimizu Corp., Tokyo

Outside Design Consultants: Sato Facilities Consultants, Inc., Tokyo (project management)
Worktecht, Tokyo (lighting)

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Fixtures: Soars Space Produce, Tokyo

Photography: Nacasa & Partners, Inc., Tokyo

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FEATURED VIDEO

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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