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Alternate Reality

In-store tech is miles ahead of where it was even just a year ago. Virtual reality (VR), augmented reality (AR) and facial recognition technology are now staples

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GONE ARE THE days of simple painted boards and neon lettering – digital signage is having its moment and unusual graphics are taking center stage. It’s not enough to spell out your brand message anymore, you have to show and tell it. Retail and restaurant environments are using increasingly eclectic methods of grabbing and keeping attention, with unexpected materials and unmissable moving imagery.

In-store tech is miles ahead of where it was even just a year ago. Virtual reality (VR), augmented reality (AR) and facial recognition technology are now staples, though they improve in quality and impact with each iteration. Expect ever more high-tech gadgets in 2022, offering customers hyper-customization and convenience.

It’s a new reality, one that’s seeing the line between the real and the imagined blurred. One that’s feeding customers’ growing hunger for experiential retail and memorable dining with challenging colors, surprising textures, engaging stories and immersive interaction.

Alternate Reality

BrightLINE from SloanLED

Can be cut to custom lengths and easy to install

Make graphics pop with BrightLINE – bold backlighting for shallow, single-sided, fabric-face lightboxes. It can be cut to custom lengths and is said to be effortless to install. Prism lens technology promises uniform lighting for seamless storytelling.

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MANUFACTURER: SloanLED
PRODUCT CATEGORY: In-Store Technology


Alternate Reality

Orora Visual’s Sustainable Fabric Graphics

Perfect for eco-conscious stores

A nod to responsible retail, Sustainable Fabric Graphics are made from 100 percent post-consumer recycled PET bottles. Perfect for eco-conscious stores, they can be up to 133-in. wide and dyed or digitally printed for an eye-catching narrative.

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MANUFACTURER: Orora Visual
PRODUCT CATEGORY: Signage and Graphics


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Alternate Reality

Aperture SkyCeilings from Sky Factory

Available in 3-, 4- or 5-ft. diameters

Aperture SkyCeilings are virtual skylights that provide the proven therapeutic experience of perceived proximity to open skies. Available in 3-, 4- or 5-ft. diameters, or elliptical dimensions (4-by-6-ft. or 5-by-8-ft.). Aperture features a hidden mechanical wall that creates a unique depth illusion, providing a skylight view for enclosed retail spaces.

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MANUFACTURER: Sky Factory
PRODUCT CATEGORY: In-Store Technology


Alternate Reality

Transparent Window LED Displays from ClearLED

Created for high-profile installations

Pull customers in off the sidewalk with Transparent Window LED Displays. Tell your brand story from the inside out with this commanding digital signage – created for high-profile installations from versatile LED panel modules.

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MANUFACTURER: ClearLED
PRODUCT CATEGORY: In-Store Technology


Alternate Reality

Antique Select Brick from Texture Plus

Versatile across traditional to contemporary installations

Rich in color and texture, Antique Select Brick makes a characterful backdrop to signage and graphics. It’s versatile across traditional to contemporary installations and easy to install with interlocking wall panels.

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MANUFACTURER: Texture Plus
PRODUCT CATEGORY: Signage and Graphics


Alternate Reality

Panerai Signage from Pacific Northern Inc.

It’s a touch of class for smart retail and restaurant settings

Put your brand name front and center with Panerai Signage. This powdercoated metal frame houses a metallic laminate panel adorned with 3-D lettering. It’s a touch of class for smart retail and restaurant settings.

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MANUFACTURER: Pacific Northern Inc.
PRODUCT CATEGORY: Signage and Graphics


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Alternate Reality

3D AR Customizer from Reality Interactive

A tool for visualizing a product with endless customization options

Make imagination a reality with the 3D AR Customizer. A tool for visualizing a product with endless customization options, it’s ideal for customer engagement in retail environments.

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MANUFACTURER: Reality Interactive
PRODUCT CATEGORY: In-Store Technology


Alternate Reality

SpeedPro’s P-O-P Signs

Create a display that draws attention

These custom, p-o-p signs are made using a CNC cutter and a variety of substrates to meet your needs and create a display that draws attention.

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MANUFACTURER: SpeedPro
PRODUCT CATEGORY: Signage and Graphics


Alternate Reality

Holiday Foliage’s Think Outside the Box

These wooden crates can be laser engraved

Think outside the box for your brand messaging with Jones Crates with Graphics. These wooden crates can be laser engraved and stacked or scattered for a rustic take on in-store signage.

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MANUFACTURER: Holiday Foliage
PRODUCT CATEGORY: Signage and Graphics


Alternate Reality

Custom Kiosks from Frank Mayer and Associates

These kiosks include high-definition cameras as well as barcode scanners, touchscreens and payment devices

These custom kiosks, made for Showtime Pictures and the Georgia Aquarium, feature facial recognition technology. In addition to meeting ADA requirements, these kiosks include high-definition cameras as well as barcode scanners, touchscreens and payment devices.


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MANUFACTURER: Frank Mayer and Associates
PRODUCT CATEGORY: In-Store Technology

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FEATURED VIDEO

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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