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The Carlson Group Sponsors Future of Retail Whitepaper Developed and Written by Huen

Published

10 years ago

February 25, 2014

VMSD Reader

LOMBARD, Ill. – February 18, 2014 – The future of retail requires understanding consumers’ expectations and how digital and social media influence their buying decisions. The Carlson Group sponsored a Whitepaper, Future of Retail, developed and written by Ben Decherd, Strategist at Huen. The paper focuses on the need for retailers strategic use of digital and social media and the importance of continuity between online and offline engagement. The paper emphasizes the need for physical retail environments to deliver expertise, editing, and human connection.

About The Carlson Group

The Carlson Group, as a strategic partner, incubates, builds and sustains smart custom programs that deliver value across consumer retail experiences. For more information, visit www.carlsongroupinc.com.

About Huen

Huen, a Portland, Oregon based consultancy offering strategy and design services for consumer obsessed brands. For more information, visit www.huenspace.com.

Related Topics:Press releases The Carlson Group

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