Connect with us

Headlines

Chick-fil-A’s Little Blue Menu Restaurant Debuts

Takeout-only test kitchen’s offerings include burgers and wings

mm

Published

on

Photography: QualityHD / Shutterstock.com

Little Blue Menu, created by Chick-fil-A (Atlanta), has opened its first location in College Park, Md. A nod to Chick-fil-A Founder S. Truett Cathy’s original blue menu at his first location, Little Blue Menu lets guests order Chick-fil-A classics alongside wings, burgers and other new-to-the-menu items. Through digital ordering only, guests can use Little Blue Menu for pick-up, delivery and catering.

“Little Blue Menu is a great opportunity to expose people to new flavors,” said Senior Culinary Lead Developer Stuart Tracy, created the menu, testing hundreds of recipes until the new choices were born. “Now more than ever, people are looking for easy, convenient and most importantly, delicious delivery options, and we’re excited to provide that in College Park.”

Chick-fil-A executives say the town is an ideal locale for the first Little Blue Menu.

“College Park is a hub for innovation, so we can think of no better place to introduce Little Blue Menu and give customers more of what they want,” said L.J. Yankosky, Senior Director of Innovation and New Ventures at Chick-fil-A.

Chick-fil-A did not disclose whether it has plans for any additional Little Blue Menu locales.

Advertisement

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

Advertisement

SPONSORED VIDEO

Embracing Whole-Brained Thinking in the Design Journey

Strategy needs creative, and creative needs strategy—yep, having both is really the only way of unifying all disciplines with a common vernacular with an eye toward building a strong creative vision that is foundational to the processes. Hear from Bevan Bloemendaal, former VP, Global Environments & Creative Services at Timberland, how to connect the dots between disciplines, claiming and creating a clear differentiation for the brand and ensuring that any asset (experience, product, ad, store, office, home, video, game) is created with intention.

Promoted Headlines

Advertisement
Advertisement

Subscribe

Advertisement

Facebook

Most Popular