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Lasting Impression: Flagship Refashioned

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This originally appeared in VMSD's January/February "Look Book" issue. Read the digital edition version by clicking here

Nike’s NYC House of Innovation 000 is the ultimate in experiential retail, offering a peek into the future of brick-and-mortar stores. Upon entering, visitors encounter a massive digital installation dubbed “the beacon” that spans all six stories, feeding the imagination with on-brand video content.

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FEATURED VIDEO

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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