Department Stores

Macy's Partners with Karl Lagerfeld

Will design collection for Impulse department

Published

13 years ago

July 22, 2011

VMSD Staff

Macy's (Cincinnati) is collaborating with Karl Lagerfeld for a capsule collection set to launch in Macy's Impulse departments this fall.
The line will feature limited-edition women's apparel pieces and will be sold in approximately 235 Macy's stores nationwide and online.

“To me Macy's is the perfect department store in the United States where everybody can find what they're looking for without ruining their budget,” says Lagerfeld, who heads his namesake fashion house and the Italian house Fendi and Chanel. “That's why I am happy to make this limited collection just for Macy's.”

For more on Macy’s new Impulse strategy, check out VMSD’s August issue.

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