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Rebecca Minkoff Plans Middle East Stores

Two stores opening in the U.A.E.

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Rebecca Minkoff (New York) has plans to open two new freestanding stores in the Middle East this month. Both located in the United Arab Emirates, the first store will be in Dubai (and is set to open today, April 8) while the second will be located in Abu Dhabi (slated to open April 22). The brand currently operates four stores within the region. The Dubai store will be 1408 square feet in size and the second will be slightly smaller at 1129 square feet. Both will carry the brand’s entire collection, reports Women’s Wear Daily.

“Having a presence in both Dubai and Abu Dhabi – such exceptionally diverse cities – has been a longtime goal of ours,” said the brand’s CEO Uri Minkoff. “Breaking into this market will give us the opportunity to directly connect and cater to our next-generation Middle Eastern shoppers.” 

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