Headlines

Off Aisle to Debut in N.J.

Kohl’s concept plans to sell returned merchandise

Published

9 years ago

May 22, 2015

VMSD Staff

Kohl’s Corp. (Menomonee Falls, Wis.) plans to open a new concept store, Off Aisle by Kohl’s, that will offer discounted prices on returned and “like new” merchandise. Available clothing, accessories and home goods will be marked down 70- to 90-percent off regular store prices, according to Fortune.

The 30,000-square-foot store will be located outside Philadelphia in Cherry Hill, N.J., and is scheduled to open this June. Currently, Kohl’s hasn’t revealed plans to open any additional Off Aisle stores.

Off Aisle is an opportunity to appeal to customers’ need for savings as well as increase sales, according to Kohl’s spokeswoman Jen Johnson, as reported by Fortune.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design