Headlines

Farfetch to Acquire Violet Grey

The luxury retailer will offer the brand’s beauty products in online marketplace

Published

2 years ago

January 31, 2022

Farfetch to Acquire Violet Grey — Courtesy of Farfetch

Online luxury retailer Farfetch (London) will purchase beauty retailer Violet Grey, according to Reuters. The move expands Farfetch’s reach into the cosmetics business.

“We’ve been thinking about beauty for a long time,” Stephanie Phair, chief customer officer of Farfetch, told Reuters.

Farfetch plans to introduce beauty products on its online marketplace this year.

Jennifer Acevedo

Jennifer Acevedo is the editor-in-chief and associate publisher of VMSD magazine.

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