Events

Charming Charlie Hosts RDI NY Chapter Event

Unites the New York design community for a night of fashion and networking

Published

8 years ago

February 1, 2016

kmpeyton

Charming Charlie Hosts RDI NY Chapter Event

Southern women’s accessories brand Charming Charlie (Houston) hosted more than 120 guests, including the Retail Design Institute’s New York chapter, Wednesday, Jan. 27, for an evening of style, fashion, networking and retail design at the brand’s recently opened Fifth Avenue, New York, flagship store.

During the event, RDI NY President Peter-Tolin Baker welcomed guests, provided RDI updates, and kicked off the year’s first event for the chapter.

Charming Charlie’s Director of Visual Merchandising, Keven Callahan, spoke to the organization about the brand’s design decisions, explaining how the location’s interior reflects the retailer’s mission to provide a colorful, fun shopping experience for women.

For more on Charming Charlie’s new Fifth Avenue store design, check out VMSD’s December 2015 issue, which featured the store on its cover.

For more information on RDI, visit retaildesigninstitute.org.

Photography: Richard Cadan, Fairfield, Conn.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design