Headlines

ScentAir, EnviroScent Merge

Two aroma technology companies will retain their respective brand names for now

Published

16 years ago

November 6, 2008

admin1

ScentAir Technologies Inc. (Charlotte, N.C.) and EnviroScent (Atlanta), two of the companies that have developed technology to provide aromas in retail environments, have merged.

Tom Conroy, ceo of ScentAir, will be ceo of the combined company. Jeff Sherwood, EnviroScent’s ceo, will become a member of the new ScentAir senior management team. For the short term, both companies will operate under their respective brand names with joint sales, marketing, administration and manufacturing resources.

“This merger reinforces our leadership position and increases our ability to meet customers' growing needs to use scent as a critical part of the marketing mix,” said Conroy. “EnviroScent brings a full line of complementary products and technologies serving world-class customers in many industries including hospitality, retail, real estate and gaming. Together we expect to create enhanced value for our customers, employees and shareholders.”

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design