Sensory-based but digitally-mediated experiences
Transformative tech, regenerative places: Using technology to enhance connections to ourselves and brand experiences
Making the invisible visible.
What if the built environment could change and interact with consumers in the same way digital experiences do?
Can architecture align with the fluid nature of experience?
Keeping Up: Positivity and adopting a “growth mindset,” a necessary precursor to adapting to change.
Change is another opportunity to write a relevant experience story.
Facing Change: Turning towards a digitally mediated future.
How does one revolt against the digital world?
Part I: Pace of Change
Treating guests like gods
Engaging customer’s intrinsic need to create
‘I shop, therefore I am’
The Language of texts, emoticons and communicating ideas to shoppers
Haptics and getting touchy-feely with tech
Peering through a looking glass at AR and VR in making brand experiences
How the “Internet of Things” will influence shopping places
How machines will learn with us and help us make buying decisions
How retailers can keep customers' minds engaged
Understanding "value" in a digital economy