Headlines

Fred Segal Opens in Las Vegas

Sole retailer at new SLS hotel

Published

10 years ago

August 25, 2014

Fred Segal (Los Angeles) opened its first store outside Southern California last weekend at the new SLS Las Vegas Hotel and Resort. It's the first time a single brand will occupy the entire retail space of a major Las Vegas hotel.

The property was designed by Gensler (Los Angeles) in collaboration with Philippe Starck. “The Fred Segal Collective,” spanning 10,000 square feet, is seven individual stores covering a range of categories.

“The stores are all mixed in and intertwined with the hotel,” Paul Blum, Fred Segal ceo told Women’s Wear Daily. “You can walk from a restaurant to the casino to the pool and then to a store. The way the shops are positioned architecturally puts us into the flow of the hotel. It’s a unique experience.”

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design