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H&M Opening Hong Kong Flagship

Retailer’s largest Asian store

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H&M (Stockholm) is opening a new flagship in Hong Kong later this month, which will also be the company’s largest flagship store in Asia.

Set to open Oct. 30, the 47,000-square-foot store will mark the launch of an exclusive collection by Ximon Lee, this year’s winner of H&M’s annual Design Award. It will also feature the city’s first offering of its H&M Home collection.

The retailer previously operated a store in Hong Kong, but closed its original store in 2012 after five years in operation. Last month marked the retailer’s return to the city, as it opened a store in the southern town of Stanley, Hong Kong, reports Women’s Wear Daily.

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