Lady Gaga’s Haus Labs Collabs with Klarna

Lady Gaga’s cosmetics brand Haus Labs (Los Angeles) has teamed up with fintech company Klarna (Columbus, Ohio) to launch The Studio by Klarna x Haus Labs, a new Los Angeles-based creative space, reports Billboard.

The studio is designed to foster creativity and self-expression and provide resources for emerging creators and Haus Labs. Some of the features include custom guitars and a piano from the singer’s past tours as well as interactive activities such as an “aura generator,” a pink Klarna “Smoooth” lounge, a full sound stage and a “Glam Room” for makeup prep.

While not yet open to the public, a joint mentorship program will also provide emerging creators the opportunity to develop their network, brand and content, in addition to access to the state-of-the-art facilities at the studio and creative guidance from the Haus Labs team.

Gaga said in a press release: “As we continue to grow as a brand, we felt it was important to create a space of love and freedom that people in our community could come to and feel free to create without rules. We want to lift up the creators in our community as they continue to hone their crafts and give them the tools they need to do so.”