Headlines

L.L.Bean Debuts New Home Store

In tradition of flagship, Home concept will be open 24 hours a day throughout the year

Published

15 years ago

September 9, 2009

VMSD Staff

L.L.Bean (Freeport, Maine) will open a new Home store in Freeport this weekend. The store will feature an old-time general store feel, including unusual lighting, tin ceilings and custom fixtures made from locally reclaimed and recycled materials.

“Our new Home store space will allow our customers a much more interesting shopping experience and different ways to view our new product selection,” says Ken Kacere, L.L.Bean’s senior vp and general manager of Retail. “The store will bring our catalog offerings to life.”

Among the products to be sold are one-of-a-kind hand-made items and vintage pieces, as well as L.L.Bean home classics in new colors.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design