Videos

MasterClass: Strategic Retail Innovation: Building Consumer Connections With ‘Physical-Digital-Human’ Experiences

Angela Gearhart, Founding Partner at MediaMaxx and Executive Practice Director at AAG Consulting Group, shares a step-by-step approach to solving the customer journey challenge, offering a comprehensive playbook for success

Published

2 years ago

June 6, 2024

VMSD Staff

MORE THAN EVER, retailers are being tasked with meeting elevated consumer expectations driven by technology, transforming every point of engagement into a potential purchase opportunity. Amidst this new challenge, however, lies promising opportunities for strategic retail innovation and reinvention. Through connected “physical-digital-human” experiences, brands can communicate unique values in a way that is relatable to customers’ needs, influence purchasing decisions and forge life-long relationships.

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design