Food Retailing / Supermarkets

New Publix Concept Focuses on Health

GreenWise Market offers in-store juice bar, organic fare

Published

5 years ago

November 26, 2018

Publix’s new concept GreenWise Market (Lakeland, Fla.) focuses on convenience and healthy living and is located near the campuses of both Florida State University and Florida A&M. At its entrance, a mixed media mural by local artist Charity Myers depicts the history of the southern city. The store includes “Pours,” a beverage bar offering local craft beers, wine, kombucha, smoothies and locally roasted coffee, as well as an assortment of prepared foods, including antibiotic-free meats, organic cheeses and vegan fare.

This store opening originally appeared in the November 2018 issue of VMSD in the "On Our Radar" section.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design