Headlines

New York & Co. Plans Up to 25 Outlet Stores

Success of 2009 outlet test stores spurs roll-out

Published

14 years ago

January 13, 2010

VMSD Staff

Favorable customer response to New York & Co.’s test outlet stores launched last year has opened the way for a major rollout. The specialty apparel retailer expects to add 20 to 25 outlets this fiscal year. The new concept will offer apparel and accessories, which can also be found at the company’s core 592 retail stores. Long-term plans include developing lines of merchandise manufactured exclusively for the outlets

In remarks at industry conferences earlier this month, company officials predicted the stores would achieve “four-wall profitability within their first full year of operation.”

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design