Headlines

Pandora Unveils New Concept Store

Design debuts at four locations

Published

9 years ago

March 26, 2015

Sarah Whitman

Pandora Jewelry (Glostrup, Denmark) has unveiled a new concept store design, intended to improve customers’ shopping experience.

The newly redesigned and reopened concept stores are located in Bridgewater Commons in Bridgewater, N.J.; Walden Galleria in Buffalo, N.Y.; Ross Park Mall in Pittsburgh; and Pheasant Lane Mall in Nashua, N.H., reports Diamonds.net.

The new design includes reimagined jewelry fixtures and a more spacious environment to improve personal interaction between sales associates and consumers, according to Diamonds.net.

“We have been working to improve the customer's retail experience in the stores as part of our 2015 sales initiative and are really excited to see the redesign come to fruition with these four locations,” said Darren Chen, the chief sales officer for Pandora Jewelry.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design