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Timberland Treks North

Work boots to kick into Canadian market

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The Timberland Co. (Stratham, N.H.) has announced it will be expanding its distribution of Timberland PRO work boots into Canada.

The fast-growing brand of professional work boots will be available in Mark’s Work Wearhouse stores, beginning this month.

The company says “launching in Mark’s Work Wearhouse, the premium work boot retailer in Canada, underscores Timberland PRO’s strong commitment to expanding strategic relationships with key retailers globally. Timberland PRO will support the expansion into Canada with significant marketing efforts that include in-store advertising, a gift-with-purchase initiative and an extensive outdoor billboard campaign. Mark’s Work Wearhouse also will feature Timberland PRO boots prominently in its stores.”

Each of the styles available in Canada have earned the approval of the Canadian Standards Association. The boots will be carried in Mark’s Work Wearhouse locations throughout Calgary, Toronto, Vancouver, Montreal and Edmonton.

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