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Tom Ford Opens in Beirut

Store is second of five planned Middle East locations

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Tom Ford (New York) this week opened its second Middle East location, a single-floor store in Beirut. The new location shares the signature palette and materials of the retailer’s New York and Milan flagships and is located in a residential and retail complex in Lebanon’s Beirut Grand Hotels District, which includes high-end retail and nine five-star hotels.

“The Beirut launch is a very important event for Tom Ford Menswear,” says Tom Ford. “Our Lebanese clients expect the highest level of tailoring and craftsmanship, and they truly appreciate every aspect of the Tom Ford experience. As we have already discovered in Dubai, Middle Eastern men have some of the highest standards of anyone in the world, and they really understand the core philosophy of Tom Ford Menswear.”

The Beirut store’s exterior utilizes blackened steel and glass windows to showcase clothing and accessories, while the interior includes a made-to-measure suiting salon, a vestibule housing luggage, men’s perfumery and eyewear and a salon for sportswear and shoes.

The Dubai and Beirut locations will soon be joined by stores in Kuwait City, Qatar and Riyadh.

 

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