VideoMining

In-Store Technology

Published

18 years ago

November 16, 2005

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VideoMining offers means for measuring the effectiveness of digital signage and targeting content to specific demographic groups. The company's technologies extract viewer demographics from a camera view and distinguish between those passing by and those stopping to view the signage. It then detects the demographic characteristics of those viewers – gender, age-range, ethnicity – and tracks the length of the impression.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design