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Casa Bella Decor Debuts First Physical Store

DTC furniture seller unveils brick-and-mortar boutique

Published

11 months ago

May 14, 2025

VMSD Staff

Casa Bella Decor Debuts First Physical Store — A furniture vignette inside the new Casa Bella Decor store in Texas. Photo: Courtesy of Casa Bella Decor

A furniture vignette inside the new Casa Bella Decor store in Texas. Photo: Courtesy of Casa Bella Decor

After eight years as an online seller of luxury home furnishings, Casa Bella Decor (Fort Worth, Texas) has opened its first brick-and-mortar boutique, in Melissa, Texas. The store, located in a fast-growing town about 40 miles northwest of downtown Dallas, brings “a fresh, design-forward retail experience-bringing high-end, designer-curated collections to a boutique setting …,” the company said in a news release.

“We’re here to make luxury more accessible, come shop with us and be inspired by collections designed for the way you live,” said Founder Jennifer Hutchinson.

The store features more than a dozen furniture, lighting, décor and rug brands in home-like vignettes, including Anaya Home, Barefoot Dreams, Gabby and Surya. The locale also has a designer-trade program for qualified applicants.

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