Connect with us

Headlines

Cole Country

Kenneth Cole to open stores in Britain

Published

on

Kenneth Cole Productions (New York) has signed an exclusive licensing agreement with Shoe Studio Group (which owns the U.K. license for Nine West and operates the Pied A Terre and Bertie brands) to open freestanding Kenneth Cole stores in the U.K and to distribute branded products in the U.K. and Ireland. This launch will mark the company's most significant international rollout to date.

The designer reportedly wants to introduce the same merchandise in the U.K. that is available in U.S. stores. The London stores, in Chelsea and Knightsbridge, will be modeled after the new lifestyle store design concept that was introduced in the U.S. last year.

“I am excited about the prospect of our new partnership in London,” Cole said. “London continues to be an important fashion capital and gateway to the rest of Europe.”

This agreement follows similar international ventures recently finalized with Cheil Industries of Korea and Times Square Productions of Latin America. Four vendor shops are set to open in Korea this fall.

Advertisement

Advertisement

FEATURED VIDEO

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

Promoted Headlines

Most Popular