Headlines

COVID-19: Sephora Threatens to Pull Out of JCPenney Stores

Department store has filed an injunction to block the move

Published

4 years ago

May 4, 2020

VMSD Staff

Beauty retailer Sephora (Paris) is said to be threatening to pull out of JCPenney stores and end its contract with the department store chain, according to the Dallas News. JCPenney has filed a lawsuit in state court requesting a temporary injunction.

Sephora has said it will not reopen its nearly 600 shops inside Penney’s stores unless the retailer agrees to shorten the contract term. "Terminating a key contract that JCP has depended on for over a decade, while JCP intends to reopen nine stores this week, would cause irreparable harm,” JCPenney said in the filing.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design