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Domus Design Collection

New York City



The Domus Design Collection’s Madison Avenue showroom, once headquarters for an Oriental rug dealer, is a three-story, 30,000-square-foot space. An ornate iron facade and seven large street-level windows on 34th Street and Madison Avenue mark the building, which was designed by Warren and Wetmore (the architects of Grand Central Station) in 1925.

Designers from Phillip Johnson/Alan Ritchie Architects (New York) renovated the cluttered interior, creating a cathedral-like showroom with sculpted sidewalls and a curving staircase. Furniture vignettes are found throughout the showrooms as well as in window displays large enough for customers to walk through.

Design Team: Phillip Johnson/Alan Ritchie Architects, New York — Phillip Johnson and Alan Ritchie, design team; Ignatius Caramia, architect Outside Consultants: Claude Engle Lighting, Washington, D.C. (lighting); Wright Design, New York (graphics); Certified of New York, New York (contractor); Donald Kaufman Color, New York (color) Suppliers: Domus Design Collection, New York (furniture) Photography: Tim Lee, New Milford, Conn.



MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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