Headlines

Fendi Opens London Boutique

The new space is inspired by a Roman apartment from the ’60s

Published

6 years ago

December 13, 2017

Fendi (Rome) has opened a new, two-story boutique in London.

The store was designed by Dimore Studio (Milan), which has designed other stores for the brand, and was fashioned to mimic a high-rise apartment set in Rome during the 1960s.

Inside you'll find kilim carpeting and iconic retro designs such as Pierre Cardin wood chairs from the '70s provide a vintage, homey feel. Graphic stairs lead the way to the second floor where a VIP area features pink plaster walls and a curved sofa.

The other side of the second floor boasts a more masculine aesthetic with mocha-colored walls, lacquered crock shelves and Vienna straw panels as well as an assortment of retro furnishings, according to Women’s Wear Daily.

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