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Frank Mayer and Associates Display Wins 2021 OmniShopper Award

The point of purchase company manufactured award-winning LED+ retail display program 
for GE Lighting, a Savant company


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(PRESS RELEASE) GRAFTON, WI – Frank Mayer and Associates, Inc. is the recipient of a 2021 OmniShopper Award from the Path to Purchase Institute for its LED+ display for GE Lighting, a Savant company. The winning retail display program was designed, engineered, and manufactured for Lowe’s stores across the United States.

The displays showcase the performance of innovative LED+ light bulbs and their use cases at the point of purchase. Highlighted products include LED+ Battery Backup, LED+ Dusk to Dawn, LED+ Speaker, and LED+ Color.

The LED+ display is placed inline and features audio that speaks to the customer via push button interactive controls. The design of the display, positioning in-store, and lighting features keep customers engaged while they learn about lighting features and benefits. The displays were designed for easy placement and usability.

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