Headlines

Lands’ End Income Drops 36 Percent

Developing plans to address problem areas

Published

9 years ago

September 4, 2015

Lands’ End (Dodgeville, Wis.) released its second quarter earnings and reported a 36.4 percent drop in net income from last year’s numbers. Revenue fell ten percent to $312.4 million.

In part, the declines are due to changes in currency exchange as well as a decrease in the number of Lands’ End shops inside Sears (Hoffman Estates, Ill.) stores. The retailer currently operates in 18 fewer Sears stores than it did a year ago, reports Women’s Wear Daily.

As a result of these declines, the company is enacting a number of efforts to improve business and address areas of weakness. Among those include bolstering its product offerings, creating a cohesive marketing proposition and go-to-market strategy as well as a new operating platform that will aid in strategic growth.

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