Department Stores

Macy’s to Remodel Chicago Water Tower Place

Renovation will involve first three floors

Published

13 years ago

April 1, 2011

VMSD Staff

Macy's Inc. (Cincinnati) is updating its Chicago Water Tower Place store with a remodel of the first three floors of the famed department store.

New white ceramic flooring, white walls, brighter lights and silver adornments will be added to the first floor. The cosmetics department will install a Benefit brow bar and a self-service cosmetics counter.

The store's mezzanine level will be expanded by 1400 square feet, while a new footwear and denim department will be added to the third floor.

The renovation is expected to be finished in May.

The location's most recent renovation was in 1996 when the department store was a Marshall Field’s.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design