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Panel Discussion: The Evolution of Pop-Up Retail

Mare Weiss (Bergmeyer) delves into the ever-changing world of temporary stores

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Pop-up stores started appearing on the retail landscape more than 10 years ago. Today these experience-rich environments have evolved into an increasing variety of formats as brands experiment with location, duration and collaboration. Is this still just a trend, or now a necessary component of a strong market strategy and real estate portfolio? In her session at IRDC 2016 in Montréal, moderator Mare Weiss, senior associate, Bergmeyer, explored the roots and evolution of pop-up retail. Explore the most innovative and freshest takes on this malleable format via a panel of experts from retail, real estate, design and management.

For information about the International Retail Design Conference (IRDC), Sept. 5-8, The Ritz-Carlton, New Orleans, please visit irdconline.com.

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MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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