Polo's New Outlet Chief

Polo Ralph Lauren (New York) has named James Gundell divisional president of the company's Factory Store Concepts, effective immediately. The former vp and general manager of Bloomingdale's New York flagship store will report to Roger Farah, president and coo of Polo Ralph Lauren Corp., and Bridget Ryan Berman, president and coo of Polo Retail Group.

According to Polo's announcement, Gundell will “develop and execute a strategy to sustain growth and profitability in both divisions of FSC: Polo Factory Outlet Stores and Polo Jeans Co. Outlet Stores.” He'll also be responsible for daily management activities – including product assortment, visual presentation and store operations — of all 93 Polo Factory Outlet Stores and 24 Polo Jeans Co. Outlet Stores. He replaces Ryan Berman in this position.

Gundell was most recently president of retail for New York's Museum of Modern Art, where he directed and expanded MOMA's catalog, wholesale and retail businesses. Prior to that, he spent 19 years with Bloomingdale's in various management positions. As vp and general manager, he oversaw the store's visual merchandising and store operations.