Headlines

Retailers Enter Quick-Time Supply Chain Partnership

Hudson’s Bay, Lord & Taylor exclusive partners with Xcel Brands

Published

9 years ago

September 3, 2015

Xcel Brands Inc. (New York) has entered into an exclusive partnership with Hudson’s Bay Co. (Toronto) and Lord & Taylor (New York), reports Women’s Wear Daily.

Xcel has designed a supply-chain model that allows retailers to react more rapidly to consumer trends and provide a quick-time response to customers’ fashion demands.

The partnership has the company managing four of the retailers’ brands, including IMNYC, H by Halston, C. Wonder Ltd., and a new brand that is being created exclusively for the partnership, targeting millennial customers. The collections managed by Xcel will be available in stores in spring 2016.

Hudson’s Bay and Lord & Taylor are the exclusive North American retail partners for the program.

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