Department Stores

Sears to Share Space with XXI Forever

Flagship expected to open next year

Published

14 years ago

July 27, 2010

VMSD Staff

Sears Holdings Corp. (Hoffman Estates, Ill.) will lease 43,000 square feet of its South Coast Plaza store (Costa Mesa, Calif.) to Forever 21 Inc. (Los Angeles).

The fast fashion retailer plans to open a XXI Forever flagship on part of the lower and upper levels of the Sears building in spring 2011. Sears will continue operating in the remaining space but with alter the store layout to accommodate the store within a store. “This agreement is a great example of Sears Holdings selectively redeploying its asset base to improve the retail experience for consumers while working to create long-term shareholder value,” says Jeff Stollenwerck, president of real estate for Sears.

Sears operates nearly 3900 Sears and Kmart stores; Forever 21 has 480 stores.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design