Retail Buzz
Testing, Testing…
L.L.Bean’s newly renovated 390,000-square-foot corporate headquarters houses a product-testing lab
L.L.BEAN RECENTLY celebrated the opening of its newly renovated 390,000-square-foot corporate headquarters in Freeport, Maine. With an open-office concept, the headquarters now houses a product-testing lab – including a “rain room” – for outdoor weather testing of its apparel and goods. Additionally, an on-site “retail lab” is used for recreating and testing the in-store customer experience for its stores.
📷 Courtesy of L.L.BEAN
PHOTO GALLERY (16 IMAGES)
📷 COURTESY OF L.L.BEAN
MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty
HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.
Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design
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MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty
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