Department Stores

The Shops at Columbus Circle

VM+SD 13th Annual International Visual Competition Winner

Published

18 years ago

August 8, 2006

Anne DiNardo

FIRST PLACE – IN-STORE SEASONAL PROMOTION: MALL/EXTERIOR/SEASONAL DISPLAY
The Shops at Columbus Circle
New York

Judges created a special category to honor Holiday Image's multimedia seasonal display for The Shops at Columbus Circle in New York last Christmas.

The display, which debuted in November 2005, featured a dozen 14-foot, 14-point stars, each weighing 987 pounds and hanging from the 84-foot-high glass-enclosed Great Room atrium.

LEDs enclosed within the stars were programmed in coordination with four custom musical compositions of the “Nutcracker Suite,” recorded by renowned jazz, rock and new age musicians. Every 15 minutes throughout the holiday season, shoppers were treated to a sound and light spectacular.

Client: Related Experiences, New York

Design, Lighting, Props/Decoratives: Holiday Image Inc., Brooklyn, N.Y.
Matthew Schwam, president and ceo
Steven Wilburn, chief creative officer

Richard Cadan, Brooklyn, N.Y.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design