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Urban Outfitters Introduces Resale Marketplace

Nuuly Thrift will allow customers to sell their gently used apparel

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Urban Outfitters (Philadelphia, Pa.) has introduced Nuuly Thrift, a resale marketplace to buy and sell women’s, men’s and kids’ apparel and accessories launching this fall, according to a press release.

“URBN has been in the vintage renewal business since our founding in 1970,” said Richard A. Hayne, CEO and Chairman, Urban Outfitters, Inc. “With the launch of Nuuly Thrift, we’re excited for URBN to capitalize on shifting customer behavior and gain market share in the rapidly expanding online resale market.”

Nuuly Thrift will be a sister platform to Nuuly Rent, a subscription rental service for women’s apparel. Nuuly Thrift, however, is not limited to Urban Outfitters products.

Jennifer Acevedo is the editor-in-chief and associate publisher of VMSD magazine.

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