Electronics

Virgin Mobile Launches Flagship in Chicago

New prepaid-wireless store in Lincoln Park

Published

12 years ago

July 19, 2012

Robin Donovan

Virgin Mobile, a prepaid cell phone carrier owned by Sprint (Overland Park, Kan.), is opening a flagship store in Chicago’s upscale Lincoln Park neighborhood, the Chicago Tribune reports. The casual, pop-up-like store’s props include a crate of records, floor cushions and a vintage red trunk made into a coffee table. The company told the Tribune that it plans to open 14 additional kiosks in Chicago by the end of this month.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

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